3 Impersonal
3 important questions on 3 Impersonal
What is mass communication?
- No direct personal contact between sender and receiver
- Feedback is difficult to obtain
What are some examples of mass communication channels?
- Films
- Television
- Radio
- Posters
- Billboards
- Placards
How can feedback be solicited in mass communication?
- Engage audience in dialogue
- Conduct surveys
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