Attention and Distraction - PowerPoint I

10 important questions on Attention and Distraction - PowerPoint I

What is attention according to William James?


"[Attention] is the taking possession by
the mind, in clear and vivid form, of
one out of what seem several
simultaneously possible objects or
trains of thought”
Aka the ability to focus and maintain interest in a task while avoiding distractions.

What are the three attention types?

  • Selective attention: the process of directing our awareness to relevant stimuli while ignoring irrelevant stimuli in the environment (spotlight)
    • Top-down attention: goal driven, endogenous cues
    • Bottom-up attention: stimulus driven, exogenous cues 

What are attributes that guide attention?

  • Colour
  • Motion
  • Orientation
  • Size
  • (Salience)
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How is salience investigated?

The additional singleton task
Search for the diamong, indicate if the line inside is horizontal or vertical. The red circle distractor makes the PP react a lot slower.
The color distractor is more salient then the green diamond. A yello distractor, does not make any difference. Bottom-up distraction can be extremely strong!

What are the fundamental rules of visual salience?

Salience increases with:
  • Target-distractor heterogeneity: how different the target is from the distractors
  • Distractor-distractor homogenity: how similar are the distractors amongst eachother

Are children more bottom-up driven than adults, and why?

Adults do not strongly differ, more top-down
Children are much more salience driven than adults, more bottom-up. But in phase two (with information) much more top-down.

Which items attract our attention more?

  • Items relevant to our survival
  • Faces
  • Babies

What are some attention biases? And what is a possible solution?

  • Center bias: tendency to view the center of static images
  • Photographer bias: photographers place the object of interest in the middle of the screen
  • Possible solution: use baselines, these will be substracted by the raw saliency values

What are the capacity theories of attention?

Central capacity theory (Kahneman)
One pool of attentional resources, once it is depleted, not ok
Multiple resource theory (Wickens) 
Several pools of attentional resources
Critique
Too simple
Resources are not observable, performance is

What are predictions of Capacity Theories?


1) We can attend to more than one thing as long as our resources are not exceeded.
2) Performance will decline if the resource pool is depleted.
3) The system is flexible: we can shift our attention based on what our current needs are.

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