Strategy analysis - Competitive strategy analysis
4 important questions on Strategy analysis - Competitive strategy analysis
Cost leadership enables firms to
Describe characteristics of cost leadership
economies of scale
efficient production
simpler product designs
lower input costs
tight cost control systems
Descibe the characteristics of differentation
superiour product quality
superiour product variety
more flexible delivery
investment brand image
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What makes a competitive strategy unique and thus succesful in achieving a sustainable competitve advantage?
system of activities
positioning
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