Descriptive Analytics II: Business Intelligence and Data Warehousing - Business Intelligence and Datawarehousing

3 important questions on Descriptive Analytics II: Business Intelligence and Data Warehousing - Business Intelligence and Datawarehousing

What is the spectrum of BI-reports?

  • static snapshots of business transactions on a fixed schedume
  • ad hoc reporting where the decision maker is given the capability of creating his own specific report
  • dynamic views of key business performance indicators 

How does a data warehouse differ from a transactional database?

Transactional databases are product oriented and are tuned to handle transactions that update the database.
Data warehouses are subject oriented. Subject orientation provied a more comprehensive view of the organization. Data contains only information relevant for decision support.

Differentiate among a DM, an ODS, and an EDW

DM - data mart: focuses on a particular subject or departmens, is a subset of a data warehouse, single subject area (e.g. marketing, ..)
ODS - operational data store: an ODS consolidates data from multiple source systems and provides a near-real-time, integrated view of volatile, current data
EDW - Enterprise Data Warehouse: is a large scale data warehouse, used across the enterprise for decision support

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