Data Mining - Data Mining Concepts and Applications
5 important questions on Data Mining - Data Mining Concepts and Applications
On which factors does succes of companies that employ analytical decision making depend?
What is an important source for understanding the customer?
Why did data mining suddenly gain popularity in the business world?
- More intense competition at a global scale
- Recognition of the potential value hidden in data
- A single view of the customer, vendor, transaction by integration of data
- Consolidation of databases in data warehouses
- Improved data processing and storage technologies
- Reduced storage and processing cost
- Movement toward de-massification
- Higher grades + faster learning
- Never study anything twice
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Data mining could better be called what? Why?
What is data mining in the technical sense?
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