How can we/who has to change?

9 important questions on How can we/who has to change?

What is include in Kotter's step 2: Creating the guiding coalition?


  • Put together a group of people to be the leaders of the coalition.
  • The group must trust each other and be moving in the same direction.
  • Select intelligent leaders and respected people in the organization.
  • Make sure there is a good mix of members from different departments.

Which steerings and visions on steering are there?

- Management/control cycle
- Change cycle
- Learning cycle

Which actors/roles are involved in a change proces?


  • The initiator: I have an idea, but no money, no power, insufficient means to realize the idea.
  • So I need sponsor(s), people with (in)formal power that legitimize my idea, supporters (no formal power), a champion (responsible for drawing up and coordinating the interventionplan) and people who help with implementing my idea: implementers
  • Finally people will change freely (subjects) or forced (victims)
  • The orchestrator arranges the overall change process
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What is include in Kotter's step 3: Developing a vision & strategy?


  • Determine the key reasons for change (sense making)
  • Develop a 2-3 sentence vision statement that explains how you see the future of the organization.
  • Know how this vision can be executed.
  • Be able to explain the vision easily.

Which two parts has the change strategy?

We distinguish two parts in crafting a change strategy: first, the analysis of all the diagnostic material by means of six basic questions, and second, choosing a change strategy based on the answers to these questions.

Which possible change strategies are there based on the colors of de Caluwe?

- Empirical-rational strategy --> Blue
- Power-coercive strategy --> Yellow
- Normative reductive strategy --> Green and White
- Barter strategy --> Red

Which six basic questions to the choice of a change strategy are available?


  1.   The outcome - What has to change?
  2.   The diagnosis – What is the present situation?
  3.   How large is the difference between the desired and present situation?
  4.   Is there resistance and opposition or is there motivation and energy?
  5.   Is this what the change agent wants and is capable of?
  6.   Is it feasible? Can it be realized?

The outcome - What has to change

- Characteristics of interaction
- Characteristics of organization and management
- Characteristics of people
- Characteristics of products, services and operations
- Characteristics of people

4. Is there resistance and opposition or is there motivation and energy

Factors of resistance on organisational level.
  • Distribution of power.
  • Absence of a clear need or desire for change.
  • Scope and complexity of the change.
  • Level of emotions (identity, ideology, policies, working methods).
    Knowing the nature of resistance is vital to the formation of a change strategy.

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