Shopping, Buying and evaluating - Social and physical surroundings
5 important questions on Shopping, Buying and evaluating - Social and physical surroundings
What are two important cues for social and physical surroundings?
- Number of co-customers: large number => arousal. Interpretation of arousal can be positive or negative.
- Dimensions of the physical evironment
What are the four dimensions of time?
- Social (important but overlooked)
- Temporal
- Planning
- Poly/monochromic orientation
What are the five different time styles of time consuming?
- ‘Pressure cooker’; conflict when shopping => Analytic, other oriented, monochromic.
- ‘Map’; comparison shopping = > Analytic, future, polychromic.
- ‘Mirror’; loyal
- Analytic, polychromic, past.
- ‘River’; impulsive shopping => Spontaneous, present.
- ‘Feast’; hedonic => Analytic, present.
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What are five time categories of receptiveness (from least to most)?
- Flow-time
- Occasion time (special moments like birth, job interview)
- Deadline time
- Leisure time
- Time to kill (e.g.: waiting for catching plane)
What is the queuing theory?
De wachtrijtheorie of wachtlijntheorie beschrijft, bestudeert en verklaart de verschijnselen die zich voordoen in wachtrijsystemen, systemen waarin klanten moeten wachten op bediening.
The question on the page originate from the summary of the following study material:
- A unique study and practice tool
- Never study anything twice again
- Get the grades you hope for
- 100% sure, 100% understanding
