Digital Business, Strategy, and Innovation
15 important questions on Digital Business, Strategy, and Innovation
What is sustaining innovation
- Problem is well understood
- Existing market
- Innovation improves performance
- Customer is believable
- Market is predictable
- Traditional business methods are sufficient
What are low-end disruptions
What are new-market disruptions
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Give examples of sustaining to disruptive innovations
- Digital camera -> cell phone
- Tom Tom -> Google maps
- Britannica encyclopedia -> Wikipedia
- Blockbuster videos -> Netflix
- Taxis -> Uber
What is the blue ocean strategy
- Create uncontested market space
- Make the competition irrelevant
- Create and capture new demand
What is the function of business models
- how they earn money and control expenditures
- economic and organizational aspects
- competition and market evolution
- interrelationships between the organization and its customers, key partners and other stakeholders
What is the main purpose of a business model
Vision - map your target's ecosystem
Options - create winning business model options
Plan - map your business model roadmap
Name 3 categories of digital business models
- Cost value (price transparency, rebates and rewards)
- Experience value (customer choice, automation, personalization)
- Platform value (marketplaces, crowdsourcing, P2P)
What is value turnover
What is value generation
What is a Stakeholder Relationship Model (SRM)
An SRM supplements the BMC by visualizing the relationships between the organization and other stakeholders.
What is an ad-based free business model
What is the commons-based peer production (CBPP) business model
What is the multi-sided platform (MSP) business model
It provides a service or product that connects two or more participant groups, playing a kind of intermediation role. Its value proposition is to enable this connection, making it easier for them to find and relate to each other.
What are the company assets of a digital business
- Infrastructure
- Core competencies (knowledge, skills)
- Innovation (research, patents, processes)
- Investments (production facilities, alliances, risk management)
- Workforce (knowledge, commitment, mobility)
- Historic factors (customer base, brand recognition)
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