The digital environment

4 important questions on The digital environment

Give two examples of the automation of business processes.

Robots building cars.
Computer software doing jobs that once required an office full of clerks (=griffiers)

Give 7 Examples of artificial intelligence.

  • Character recognition used in scanning documents.
  • Voice recognition software: Siri and Alexa (google)
  • Personalization of marketing messages
  • Google's Rankbrain to interpret some search queries (=zoekopdrachten intepreteren)
  • chatbots
  • Dynamic pricing (example budget airlines)
  • by sport tournamenten selecting important moments

What is Virtual reality (VR)?

It offers a digital recreation of a real-life setting. VR is usually delivered to the user through a head-mounted, or hand-held controller. This equipment connects people to the virtual reality, and allows them to control and navigate their actions in an environment meant to simulate the real world. Is with a head or hand controller.
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Give examples Augmented Reality.

- Pokemon go: overlaid digital monsters onto player's own real world environment
- GPS
- For shoppers the products are more visualized how they will look in the real world before purchase: furniture you can put online in your own room before buying.
- Snapchat's Colorista lens for L'Oreal, to see different hair colours on someone.

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