Clip 6 - Steps Of SEO - SEO: On Page Optimisation: Content Optimisation
5 important questions on Clip 6 - Steps Of SEO - SEO: On Page Optimisation: Content Optimisation
For Content Optimisation there are 3 important things to keep in mind, which 3 things are these?
- Understanding Consumer's Intent to search;
- Keyword Research;
- Content: Integrating keywords in the site content.
Shortly explain what 1) Understanding Consumer's Intent to search, means.
Shortly explain what 2) Keyword Research, means. What are the things to look for when researching keywords? (3 things)
- Monthly searches - monthly search volume of a particular keyword in a given location;
- Keyword difficulty - an ideal keyword has high monthly searches and a relatively low keyword difficulty;
- Competition - what keywords are your competitors using and what are their organic ranks for these keywords?
- Higher grades + faster learning
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Shortly explain 3) Content: Integrating keywords in the site content. In this section you are looking at which pages of your website you want to optimise for higher search engine results. What is a rule of thumb that is applicable to this situation?
What is the most important aspect when thinking of Content Optimisation?
The question on the page originate from the summary of the following study material:
- A unique study and practice tool
- Never study anything twice again
- Get the grades you hope for
- 100% sure, 100% understanding
