Clip 6 - Steps Of SEO - SEO: Off Page Optimisation

5 important questions on Clip 6 - Steps Of SEO - SEO: Off Page Optimisation

What do you focus on with Off Page Optimisation, which will lead to enhancing your Google Search Rankings?

You look outside of your website and go to off page optimisation.

Setting up a Google My Business page is the first tool in the Off Page Optimisation process that will help your business. With what will it help your business and and what does it require?

It will help your business pop up in localised searches, it is free to set up and requires a physical address for your business.

Another important SEO Off Page Optimisation is 2) Link Building. This ties into the trustworthiness that was discussed earlier, how does Google give weightage to this?

Google Search will give more weightage once you have more quality links on your site and other quality sites have your link.
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What are Backlinks and how can they increase your popularity?

Backlinks are the number of links to your web page and the popularity of a website can be increased by upping the number of links.

What are inbound links?

Links that keep viewers on your website. E.g. Linking to your blogpost and other information pages.

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