Clip 7 - SEO Metrics and Tools - SEO: Tools

6 important questions on Clip 7 - SEO Metrics and Tools - SEO: Tools

There are several SEO Tools, list the 4 general tools that there are.

  1. SEO Site Checkup Tools;
  2. Keyword Research Tools;
  3. SERP Checker;
  4. Site Profiler.

What will the SEO Site Checkup Tools provide you with? (name 3 things)

  1. Provide a thorough analysis of your website on all different SEO elements;
  2. Also provide a score (usually out of 100);
  3. Suggest improvements on different elements of SEO.

What will the Keyword Research Tools provide you with?

They will take a Keyword and give you more than 20 suggestions about related keywords. The more generic the keyword, the higher the difficulty.
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Why is the Keyword Research Tool important to use?

Because it will give an indication which keywords are most important related to your product. So you will only need to specify those keywords, not all.

SERP Checker - Organic Rankings vis a vis competition, what does it do?

  1. It gives you a top 10 of the links for each of the keywords.
  2. It also gives a comparative analysis of these links with your website - how are you performing on metrics such as domain authority compared to top 5 competitors. 

Site Profiler, what does it do?

Analyses 1 site and gives main metrics such as Domain Authority and Citation Flow for this site.

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