Clip 3 - Google Ads Dashboard

6 important questions on Clip 3 - Google Ads Dashboard

When you are on your Google Ads Dashboard, what information will the campaign section give you?

An overview of your campaigns and the metrics belonging to it are shown.

Every campaign has several ad groups, what is the idea behind multiple ad groups?

To have separate keywords and not mix things up.

Another function that Google allows for on its Google Ads Dashboard is for locations, what does this tell you?

From which location your clicks are coming.
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What does the Schedule option of Google Ads Dashboard allow?

To schedule the ads, when they are shown.

When do purchase intention ads work best?

In the evenings.

The Tools and Setting section of the Google Ads Dashboard will provide a lot of research information that is relevant before running a campaign. The Keyword Planner, similar to Mangools, where you can search for any keyword in English. And you can specify any location you want. What information will this give you?

  1. Reach: number of people who browse from Google accounts;
  2. Values, suggested keywords for the word you are searching on.

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