Paid Search Trends

5 important questions on Paid Search Trends

PPC traffic works much better for paid advertising than organic advertising, why is this?

One of the reasons is that a lot of paid ads have some discount and offers in their body.

In which situation would the paid ads work well?

If you are in the last stage of buying and about to purchase something and are looking for alternatives, that's when the paid ad works well.

With regards to the 36% of searches that have local intent, what is the primary reason behind its importance?

As many people have local internet, people have shifted to their mobile device as their number 1 device. Paid ads work well here as people for example use their mobile to look for local restaurants.
  • Higher grades + faster learning
  • Never study anything twice
  • 100% sure, 100% understanding
Discover Study Smart

With regards to the 65% of customers clicking on ads when purchasing, what does this say about people who are in a high purchase intention mood?

You are more likely to click on ads and benefit from this.

As for the 73% of marketeers who will increase their ad spend in 2018, what does this say about your ad campaigns?

Even if you do not spend on paid advertising, your competitor will.

The question on the page originate from the summary of the following study material:

  • A unique study and practice tool
  • Never study anything twice again
  • Get the grades you hope for
  • 100% sure, 100% understanding
Remember faster, study better. Scientifically proven.
Trustpilot Logo