BLUE OCEAN STRATEGY - CHARTING YOUR COURSE - STRATEGIC PRICING
4 important questions on BLUE OCEAN STRATEGY - CHARTING YOUR COURSE - STRATEGIC PRICING
There are 2 reasons why setting a strategic price is so important. What are those reasons?
True or False. You need to attract customers slowly to have any success at all.
A 2 step tool for finding that irresistible price.
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True or False. Steps of strategic pricing. 1. Identify price corridor of the mass. 2. Specify price level within the price corridor.
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