Article Z - What is the Core Diagram? (Ross&Weill) - Coordination and Replication core diagrams

5 important questions on Article Z - What is the Core Diagram? (Ross&Weill) - Coordination and Replication core diagrams

What are the components of a coordination core diagram?

  • 1. Identify the shared customers (segments, channels) (across business units)
  • 2. Identify the key data that must be shared to serve this customer group (with a variety of business processes)
  • 3. Identify the key technology that is key in data integration
  • 4. Consider to include (the variety of) business processes

Example: Metlife
  • Provider of insurances and other financial products.
  • Tried to standardize on common processes: too costly and slow
  • Focus: provide integrated customer service across products.
  • Required centrally available customer information
  • Core Diagram: locates integrated data at the center
  • Stakeholders get access to the data using a standardized portal (left-hand
  • side of the diagram)
  • Most processes are unique, so not important to show

What does the core diagram of MetLife look like?

See pic

What are the steps of makings the replication core diagram?

  • Identify the key processes (to be) standardized and replicated
  • Identify the core technologies automating those key processes
  • Identify the linking technologies (if any) that can be shared
  • If applicable: identify shared data and/or key customers.
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Example: ING Direct
  • Direct-to-customer operation to customers of 9 country-based bank organizations, via internet, mail, phone
  • ING-DIRECT’s country based businesses operate autonomously; however, share standardized business solutions and technical infrastructure.
  • Core Diagram:
    • 7 modular service groupings
    • These digitize processes across its businesses.
    • No data (the nine country banks do not share data)

What does the core diagram from ING look like?

How does the CUDR matrix look like and what are the components per quadrant?

C U
D R

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