Article Z - What is the Core Diagram? (Ross&Weill) - Value Network Diagram

6 important questions on Article Z - What is the Core Diagram? (Ross&Weill) - Value Network Diagram

Describe the example McDonald gives about the value network of Sony.

Sony uses contract suppliers, in that value network Sony is the enterprise. However, Sony also provides monitors for Dell. In that value network, they are a Dell supplier. So while Dell manages it own value network, Sony participates in two value networks, it's own and Dell.

What are characteristics of a value network diagram and give an example of a value network diagram?

  • The highest level model in the architecture
  • One value network for each market and customer strategy
    • This helps to manage complexity and link architecture to specific value streams

Explain how network actors and capabilities are indicated in the value network

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What is a capability diagram?

  • This diagram represents (only) one firm in the network
    • Represents/ similar to Zachmans ‘owner view’
  • adds:
    • Capability definitions
    • Information flows between capabilities
    • Interaction between internal capabilities, value network actors and customers

What is a capability blueprint?

The business elements within a capability define how the capability operates, achieves its strategy and meets its performance requirements

What are the issues per value network diagram, capability diagram and capability blueprint and what are the levels they represent?

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