What is your Operating model? (Ross&Weill) - Operating model - Replication
3 important questions on What is your Operating model? (Ross&Weill) - Operating model - Replication
What is the meaning of the replication quadrant?
- High level of process standardisation
- BUs do (more or less) the same standard (almost) everything
- Low levels of process integration
- Every BU creates success in its own market
What is the growth strategy for the Replication quadrant?
- Growth strategy
- Organic: replicate best practices in new markets
- Acquisition: expand market reach; rip & replace
How did the replication quadrant go for ING Direct?
- One of the fastest growing companies ever
- Start: 1997 Canada,
- Phone bank, inspired by Dutch Postbank, new architecture
- 2005: 9 countries, 13 million clients
- Internet/e-mail/phone, in US café’s
- Limited set of offerings
- Low cost: operational cost < 1/5 of full-service bank
- Higher interest rates for savings, lower rates for loans
- Each country (business unit) is responsible for own bottom line success
- Choose from standardized process modules and infrastructure components
- use their own data but run similar processes
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