Accomodation

6 important questions on Accomodation

What is the disadvantage of franchising?

It can provide problems for the franchising group in terms of maintaining quality and standards.

Which five features have impact upon the market and the marketing of a property?

1. Location
2. The mix of facilities
3. Image to the market
4. Type of service provided
5. Price

What are the dimensions of anticipating and serving customer needs?

- The service encounter: the interaction between a guest and a hospitality operation through its employees
- Customer satisfaction: when customers are satisfied, they become loyal
- Service quality: evaluation of a performance by a service provider
- Linking service quality and business performance
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Measuring the service quality, which models can we use?

- SERVQUAL : service quality is measured using five dimensions, evaluating the guest's actual experiences against their expectations.
- The Nordic Model: the outcome dimension and the process dimention. (the product itself and the way it is presented)

Which two things do we use for quality control?

- Classification: allocating properties to a particular class on basis of their features and services.
- Grading: range of verifiable features and services.

What elements should a hospitality manager understand?

- Finance
- Occupancy
- Hospitality mangement

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