Macro-environment analysis - PESTEL analysis - PESTEL factors
7 important questions on Macro-environment analysis - PESTEL analysis - PESTEL factors
Explain the political factor of PESTEL
- Role of the state
- Exposure to civil society organizations
Explain the economics factor of PESTEL
Explain the social factor of PESTEL
- Demographics
- Distribution
- Geography
- Culture
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Explain the term 'small worlds'
What are the indicators of innovative activity?
- Research and development budgets
- Patenting activity
- Citation analysis
- New product announcements
- Media coverage
What are technology road maps?
What are the challenges that organizations may meet considering ecological issues?
- Direct pollution
- Product stewardship - refers to managing ecological issues throughout both the organization's entire value chain and the whole life cycle of the product.
- Sustainable development - refers to whether the product or service can be produced indefinitely into the future.
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