Strategic directions and corporate-level strategy
10 important questions on Strategic directions and corporate-level strategy
What is the corporate parent?
What is the Ansoff porduct/ market growth matric?
- Market penetration (+ consolidation)
- Product development
- Market development
- Diversification
Which to forms can take consolidation?
- Downsizing or divestment
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What are the 3 froms of market development?
- New users
- New geograpies
What are the reasons for diversification?
- Stretching corporate parenting capabilities
- Increasing market power
- Responsing to market decline
- Spreading risks
- The expectations of powerfull stakeholders
What is vertical intergration?
What is horizontal intergration?
Why can related diversification be problemetic?
- Business unit complexity
What are main value adding activities of corporate parents?
- Coaching an facilitation
- Providing central services and resources
- Intervening
What are main value destroying activities of corporate parents?
- Adding bureaucratic complexity
- Obscuring financial performance
The question on the page originate from the summary of the following study material:
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