Asf - Global mobile app marketing

3 important questions on Asf - Global mobile app marketing

What is the definition of a mobile app?

An application or computer pgroam designed to run on smartphones, tablet computers and other mobile devices.

What is the definition of Mobile value-added services (MVAS)

Service for users in a co-production process that works in an integrative and interactive manner via mobile services and offers additional value to the cor e service or product that it supports.

What two things can mobile apps be classified into:

  1. Mobile commerce
  2. mobile value-added services

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