Hospitality beyond the industry's borders - The 'new and extended' role of hospitality

3 important questions on Hospitality beyond the industry's borders - The 'new and extended' role of hospitality

What is market space?

An information and communication-based electronic exchange environment is a concept in marketing.

What is meant by competing on price?

The trade-off incorporated in these business models means that lower prices must be accompanied by lower costs and usually this means a lower quality hospitality element in the end product they provide. They focus on a core product no-frills experience.

Guests are looking for something different, new business models are emerging in the hospitality industry. Give 5 examples as a reaction on these developments.

1. Capsule hotels provide budget accommodation.
2. Novelty hotels (nieuwigheid), such as ice hotels, which melt in spring and are rebuilt every winter.
3. Garden hotels, established to show off famous gardens. The reason for the accommodation is the garden, and the hospitality establishment exists as a secondary ondary entity (secundaire entiteit).
4. Underwater hotels.
5. Tree house hotels. Are aimed at providing people with a chance to experience nature among the tree tops, combined with ecological values and uniquely designed houses. 

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