Generating creative customer-focused ideas - Creativity - Creativity techniques for innovation
11 important questions on Generating creative customer-focused ideas - Creativity - Creativity techniques for innovation
What are types of creativity techniques?
- Brainstorming
- Left-right brain alternations
- Five W's, one H technique
- Attribute association
On what assumption is brainstorming based?
What is the left-right brain alternations technique?
- Higher grades + faster learning
- Never study anything twice
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What is the five Ws, one H technique?
What is the starting point for attribute association?
Which five attribute association approaches exist?
- Modifying the nature of the attribute
- Subtraction or simplification of attributes
- Multiplication of attributes
- Division of attributes
- Unification of attributes
What does the attribute association approach 'Modifying the nature of the attribute' mean?
What does the attribute association approach 'Subtraction or simplification of attributes' mean?
What does the attribute association approach 'Multiplication of attributes' mean?
What does the attribute association approach 'Division of attributes' mean?
What does the attribute association approach 'Unification of attributes' mean?
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