IMC ethics - alternative marketing
7 important questions on IMC ethics - alternative marketing
What are 5 alternative approaches on marketing?
- Guerrilla marketing
- Product placement
- Branded entertainment
- Lifestyle marketing
What is a brand ambassador?
What are 5 buzz marketing preconditions?
- must stand out
- Advertising should be: Memorable, intriguing, different and unique.
- Consumers must get involved
- Buzz marketing works because people trust other people opinion.
- Higher grades + faster learning
- Never study anything twice
- 100% sure, 100% understanding
What es health marketing?
What is guerrilla marketing?
What is lifestyle marketing?
What is experiential marketing?
The question on the page originate from the summary of the following study material:
- A unique study and practice tool
- Never study anything twice again
- Get the grades you hope for
- 100% sure, 100% understanding