Questionaires
3 important questions on Questionaires
State the advantages and disadvantages of using a questionnaire
Advantages:
+Low costs (time and money)
+Quick inflow of data
+Many people
+Quick coding of closed questions
+Reliability of data
Disadvantages
-Low response rates (threat to reliability)
-No opportunity for probing questions
-No opportunity for respondent to seek clarity (threat to validity)
-Socially desirable responses (SDRs) (threat to validity)
+Low costs (time and money)
+Quick inflow of data
+Many people
+Quick coding of closed questions
+Reliability of data
Disadvantages
-Low response rates (threat to reliability)
-No opportunity for probing questions
-No opportunity for respondent to seek clarity (threat to validity)
-Socially desirable responses (SDRs) (threat to validity)
Name 3 types of data variables
- Opinions/attitude: How do you fee about, true/false
- Behaviours & event : what did you do, what happened
- Attribute (factual/demographic) : age, gender, occupation
Name the 6 types of questions you can put in a questionnaire
- List —> only 1 response allowed
- Category —> only 1 response allowed and the anwsers are related
- Ranking —> rank the choices according to importance
- Scale —> on which scale you you argree/ disagree
- Quantity —> Answered is a number (age)
- Matrix —> Cross-questions that incorporate a scale
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