Class 3 - October

5 important questions on Class 3 - October

Early writings on charisma (Weber, House, Shamir)

WEBER
differentiated charismatic from bureaucratic/rational and traditional authority
charisma = exalting features of an individual, superhuman, supernatural aire
arise in times of distress

HOUSE
building on weber argues that charisma = emotional interactions between followers and their leaders
courage
moral conviction
high expectations & inspiring confidence
challenge the status quo

HOUSE & SHAMIR
motivational theory of charisma
= charismatic leaders federate followers around a vision so that they are intrinsically motivated and inextricably bound to the vision

Conger & Kanungo argue that charismatic leadership is an attributional process & leadership is validated through a 3-step process
- leaders...

  1. Assess the STATUS QUO
  2. Articulate an inspiring VISION
  3. Display aura of CONFIDENCE & COMPETENCE

- if leaders successfully pass these three steps, followers will attribute charisma to the leader

Charismatic leadership
aristotle suggested three means of persuasion

Logos; logic behind argument - think
Pathos; appeal to the emotions of audience and elicits feelings that already reside in them - feel
Ethos; describe the guiding beliefs or ideals behind your words - act right
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Charismatic leadership tactics CLTs (DFS)

Deliver: voice, facial expressions, body language
Frame: metaphor & stories, contrasts, rhetorical questions
Substance: moral conviction, ambition & confidence

Charismatic leadership tactics

  1. stories & anecdotes (helps listeners identify)
  2. metaphors & comparisons (helps listeners understand)
  3. contrasts (clarify differences in ideas)
  4. lists (3 things)
  5. repetitions (helps structure a speech)
  6. rhetorical question (invite reflection, make it seem obvious)
  7. moral conviction (enhance credibility and conveys values)
  8. sentiments of the collective (understand follower emotion)
  9. setting high and ambitious goals
  10. confidence in vision and goals (realistic & achievable)
  11. Delivery techniques

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