What Changes- and What Doesn't?
5 important questions on What Changes- and What Doesn't?
Relate the different images of change to digitization and social media.
Dealing with this rapidly developing, uncertain and unpredictable climate may be more appropriate to the shaping images of change.
Identify practical implications of different types of change for the change manager.
2 shallow changes are easier to implement
3 deep changes are more likely to contribute to the experience of the change manager.
4 many ongoing changes (deep and shallow) led to program management offices (PMO's).
Explain the difference between sustaining and disruptive innovation, and explain the practical implications of this distinction for change management.
The change manager can become a ''disruptive innovator by adopting five habits:
Associating
Questioning
Observing
Experimenting
Networking
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Asses the significance of organizational culture with regard to organizational performance and reputation, and the role of leaders as culture architects.
Asses the potential impact of new digital technologies in general, and potential organizational benefits of applications of social media in particular.
Enhanced interaction with stakeholders;
Improved management decisions;
New business models.
Many organizations have seen there successful business models undermined by digital start-ups.
Social media in particular has many applications:
Communications;
Staff engagement;
Recruitment;
Learning.
It offers a premium on the coach, interpreter and navigator images of change.
Coach = shaping + intended
Interpreter = shaping + partially intended
Navigator = controlling + partially intended
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