The Art of Innovation

13 important questions on The Art of Innovation

What are the various Methods of Researching a Business Opportunity?

Looking at:
  • Analogs
  • Technology confluence/intersection
  • Points of pain
  • The Like

What are the various ways to generate business ideas?

  1. Develop ideas as an extension or redesign an existing service
  2. Resegment and create an improved service
  3. Redifferentiate and market the product at lower price
  4. Add value to an existing product or service
  5. Develop or redesign a new version of an existing product

What is the five-step model that help Entrepreneurs know a winning business area(Opportunity)?

  1. Seize the Opportunity
  2. Investigate the Need through Market Research
  3. Develop the Plan
  4. Determine the Resources needed
  5. Manage the business
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What must be done in the Phase 1: Seize the opportunity?

  • Know what the Factors create Opportunity
  • Calculate the Opportunity Costs
  • Access the Risks and Rewards

What are the Factors that Create Opportunity?

  • Technology factors
  • Economic factors
  • Demographic factors

What must be done in the Phase 2: Investigate the Need through Market Research?

  • Ask prelimanary questions
  • Prepare data collection
  • Execute a study to get answers

What are the Sources for finding answers for the Preliminary questions?

  • Experts in the field
  • Internet searches
  • Library research
  • Questionnaires/surveys
  • Existing research
  • Trade associations
  • Market research firms

What will a good Business Plan do?

  • Determine the viability of the business and application in selected markets.
  • Provide guidance in planning and organizing the activities and goals.
  • Serve as a vehicle to obtain financing and personnel for the business.

What are the three Critical Junctures that the Business Plan guides?

  1. It simplifies decision making during times of crisis.
  2. It is the roadmap at points of indecision.
  3. It is a motivational guide during setbacks or downturns.

What are the Aspects of assessing Resource capabilities in Phase 4: Determine the Resources needed ?

  1. Personal contacts and networking
  2. Financing requirements 
  3. Sources of technical skills

What two Events involves in Phase 5: Manage the business?

  1. Deliver a total Solution
  2. Culivate advanced Resources

What are the Categories that the Framework evaluates?

  • Market issues
  • Financial and Harvest issues
  • Competitive advantage issues
  • Management team and Risk issues

Describe the Evaluation Screening process.

  1. Is the service, product, or idea unique to get a head start on the competition?
  2. Does the service or product represent a breakthrough ?
  3. Is the field changing so slowly that the innovation will be valuable for at least ten years?
  4. Have other, less expensive but adequate protective measures been explored?
  5. Has an attorney discussed the options an d recommended that a patent be pursued?
  6. I s it fee for a patent search and application affordable?

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