Pricing Strategies: Additional Considerations - Price Adjustment Strategies
12 important questions on Pricing Strategies: Additional Considerations - Price Adjustment Strategies
What is segmented pricing?
What is necessary to do segmented pricing? Name 3?
2. Costs of segmenting do not cross benefits
3. Different degrees of demand
What is psychoogical pricing?
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What is reference pricing?
What is promotional pricing?
Name 2 types of examples of promotional pricing?
2. Cash rebates
What is the risk in using promotional pricing too often? Name 2?
2. Influence deal-prone (waiting to buy until they are sales)
What is uniform delivered pricing?
What is zone pricing?
What is basing point pricing?
When is freight absorption usually used? Name 2.
2. Very competitive markets
What is international pricing?
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