Creativity and product concept - Development team management

6 important questions on Creativity and product concept - Development team management

10 Things to consider in building a cross-functional team:

1. Identify the right mix of personalities and skills
2. Know the four stages of team formation
3. Get everyone on the same page (culture)
4. The importance of delegation
5. Know how to resolve conflicts
6. Know what motivates your team
7. Understand the differences among each member
8. You have to have a leader
9. Make goals/ objectives clear
10. You must have support from top management

Team structure advantages:

  • Functional expertise
  • Short-term involvement
  • Encourages cross-functional integration
  • Speed to market, radical innovations

Team structure disadvantages:

  • Low cross functional integration, more incremental
  • Difficult to manage
  • High overhead costs
  • most difficult to manage
  • Higher grades + faster learning
  • Never study anything twice
  • 100% sure, 100% understanding
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Managing team motivation:

  • Team assignment and ownership: empowerment, commitment, enthusiasm, and pride
  • Senior management involvement
  • Compensation and rewarding:
  • Monetary vs. non-monetary
  • Process- vs. outcome- based

Globally dispersed teams:

a) are identified by their organizations and members as a team,
b) are responsible for making and/ or implementing decisions important to the organization’s global strategy,
c) use technology-supported communication substantially more than face-to-face communication,
d) work and live in different countries.

Managing a globally dispersed team:

 Choose the right team players
 Define your team purpose
 Develop strong team dynamics
 Give feedback and reward performance
 Promote team bonding

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