Public opinion
6 important questions on Public opinion
Public opionion:
What is collective view?
What's the name of the person who invended 'Spiral of Silence'?
What is the hypodermic needle model?
The model assumed people would act in a certain way to the content of the media message. It suggested that people were socially isolated and not influenced by anyone else when using the meida and therefore completely persuaded influenced by anyone elese when using the media and therefore completely persuaded by its message.
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What is the two-step flow model?
What is the multie-step flow model?
What is the cognitive dissoncance theory?
VB: someone know that junk food is bad for them but still wants to eat it. These opposing views are not illogical but as Perloff points out, psychologically it does not make snese to engage in something that increases the risk of disease.
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