Purchasing and business strategy - Purchasing's role in strategic management theory
4 important questions on Purchasing and business strategy - Purchasing's role in strategic management theory
Explain the growth share matrix of Boston Consulting Group.
According which three strategies did you have to choose according to Porter?
1. cost leadership
2. product differentation
3. focus
If you did not choose between these three strategies, your profitability would suffer, since you would be stuck in the middle. Each of these strategies would involve a clear position of the company relative to its suppliers.
Explain what a resource - based of view is.
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What determines a firm's competitiveness?
- Rather than internal resources, the way firms deal with their external resources (resource dependency theory) (pfeffer and salancik, 1978);
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