Qualitative research Data collection and analysis - Data collection in qualitative research

12 important questions on Qualitative research Data collection and analysis - Data collection in qualitative research

What are the four types of qualitative data?

- Documents
- Observation
- Interviews
- Focus groups

What are the four types of interviews?

Unsturctured (informal)
Semi-structured (interview guide)
Semi-structured with standardized questionnaire (standard open-ended)
Structured (fixed field to respond)

What does field coding mean?

With field coding, the researcher codes the answers during the interview.
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What are the 3 disortions that occur within interviews?

- Surroundings
- The way in which the respondent expresses his or her thoughts
- The message that the interviewer hears and subsequently writes down

What are the two important requirements of an interviewer?

- Good attitude
- Right skills

In what way does an observation differentiate from an experiment?

Within an observation a phenomenon is observed in the natural environment. Knowledge is acquired without any intervention by the researcher. This in contrast with experiments.

What are the two types of observation?

Participant observation - the researcher actually takes part in the social reality of the research objects.

Non-participant observation  - The observer is present, but does not participate in the activities of people being studied.

What are the four types of memo's of observations?

1. Theoretical; relates to the decisions the researcher made with respect to theory formation
2. Methodological; relates to the methods that are recorded and justified.
3. Conceptual; record how certain concepts are coded.
4. Profile; summaries of material relating to the unit of analysis in terms of the conceptual framework of concise expression derived from the material.

What is the definition of content analysis?

Content analysis can include communication materials, such as texts, audiovisual material, or archive material. You look for something external, but that can be reconstructed from material.

Why would you do observations when you already have done interviews?

To see the actual behaviour of people, and can filter out social desireble answers that might be given in the interviews.

Less bias and less judgemental.

How do you use an interview schedule?

To ensure each interviewer carries out the interview process in the same way, including introduction text, text to complete the interview and questions

What is a conferring meaning?

People assign meanings and act based on this.

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