Summary: Research Methodology Book: Business Research

Read the summary and the most important questions on Research Methodology book: Business Research

• 1 Chapter 1 Understanding Research

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• Nature and purpose of business research:In general, research is:

  · A process of inquiry and investigation
  · Systematic and methodical
  · Increases knowledge.

• Typical objectives of the research are:

  · To review and synthesize existing knowledge
  · To investigate some existing situation or problem
  · To explore and analyze more general issues
  · To construct or create a new procedure or system
  · To explain a new phenomenon
  · To generate new knowledge
  · A combination of any of the above.

• Main problems that arise when conducting international research:

  · When a student is conducting research in a country other than their home country.
  
  · The supervisor is from another country or does not recognize the cultural differences that might be present.
  
  · The research is being conducted in another country and neither the superivisor nor the student appreciates the differences.
  
  · The assessors of the research and those responsible for the application of its findings have an insufficient understanding of cultural differences. 

• Is a study designed to apply its findings to solving a specific problem. It is the application of existing knowledge to improve management practices and policies, rather than to acquire knowledge, for knowledge's sake. 

  · The general title of educational scholarship
  · Instructional research
  · Pedagogic research. 

• 3. Design the research and write the proposal:

  Choose a certain topic and narrow it down to a specific research question by focussing on a particular problem or issue that is interesting enough to be researched. After defining the research problem/issue, research questions can be developed.

• 4. Collect the research data:

  There are many ways to collect research data. 

• 5. Analyzing and interpreting research data:

  Data analysis strongly depends on the research paradigm and whether quantitative or qualitative data has been collected. However, data collection and data analysis are sometimes simultaneous.

• Attributes supervisors look for in research students:

  · Confidence, enthusiasm, and a positive attitude
  · Ability to communicate clearly in verbal and written communications
  · Capacity for independent learning and developing new skills
  · Motivation and perseverance in achieving objectives
  · Ability to manage and sustain progress
  · Punctuality and good organizational skills
  · Probability of establishing a good working relationship.

• 3 Chapter 3 Identifying your research paradigm

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• Approaches within the two main paradigms: Positivism:

  
  Quantitative
  Objective
  Scientific
  Traditionalist

• Approaches within the two main paradigms: Interpretivism

  
  Qualitative
  Subjective
  Humanist
  Phenomenological