Introducing qualitative research
5 important questions on Introducing qualitative research
What are the strengths of qualitative?
- More breadth
- More informative
- More in-depth/ detailed
- Descriptive
- More realistic/ useful
What are the characteristics of the data that is being collected?
- Tends to be smaller samples (i.e. under 50 people)
- Most often takes the form of words i.e. spoken or written (however sometimes applied to imagery)
- Data collection is most often collected by: Interviews/ focus groups/ case studies/ observation
The appropriateness of any of these would depend on the main research questions being investigated
What is interpretative phenomenological analysis? 4
- Concerned with developing a rich and detailed insight into how individuals experience a phenomena (e.g., what is the life of a binge drinker like?)
- In interviews people are asked to freely recall their experiences
- The researcher looks for themes and groups of themes and may rank their assumed importance
- Often ethnographical in scope i.e. the researcher is in the company of the participant over an extended period of time – may interview more than once etc.
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What is a rationale and why? 4
- The rationale of your research is the reason for conducting the study
- The rationale should answer the need for conducting the said research
- It is a very important part of your dissertation as it justifies the significance and novelty of the study/research
- That is why it is often referred to as the justification of the study
How do you construct a strong rationale? 3
- To write your rationale, you should first write a background on what research has been done on your study topic i.e. a literature review.
- You then Identify the gaps in the literature and emphasize why it is important to address those gaps.
- You produce a research aim and research questions that will fill those gaps if answered.
The question on the page originate from the summary of the following study material:
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