Buying and selling in a complex world - Pricing tools

4 important questions on Buying and selling in a complex world - Pricing tools

What are pricing tools?


- Pricing tools are the choices businesses make when setting prices for their products or services
- influences the relationship with customers à when prices are fair and competitive, customers come back, increasing the profitability of the business.
- small, competitive adjustments such as purchase discounts, volume discounts and purchase allowances.

What are graduated prices?


- a price per unit within a range
- The price per unit decreases once each quantity within a “tier” has been sold.

What is dynamic pricing?

For example airline tickets that vary from which seat you take, the number of seats remaining or the amount of time before the flight.
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What is a quantity break?

a lower price becomes available if more than a given amount of material is ordered

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