Innovation Management - Radical, disruptive and discontinuous innovation

7 important questions on Innovation Management - Radical, disruptive and discontinuous innovation

What is the definition of a discontinuous innovation?

The core competences of the companies that previously formed the underlying knowledge base of competitive advantage and succes in a market become irrelevant

What are core competences?

The unique skills of a firm

What is the definition of a disruptive innovation?

An innovation which makes existing products obsolete
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What are the steps of a disruptive innovation where a product is replaced?

  • Disrupter offers lower performance, less functionality, lower price
  • Consumers welcome simplicity
  • Disrupter improves till it replaces the existing product

When does a discontinious technology becomes disruptive?

When the other company is unprepared by the emergence of a new discontinuous technology

What are the types of innovation?

  • Product innovation: changes in products the company offers
  • Process innovation: changes to the processes products are made and delivered
  • Position/paradigm innovation: changes to the context in which the products are introduced

What are the approaches of innovations focussing on market and newness of the technology?

  • Old market + Old technology: incremental innovation
  • Old market + New technology: technological innovation
  • New market + Old technology: business model innovation
  • New market + new technology: radical innovation

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