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1 Week 1
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WHAT ARE THE THREE ELEMENTS OF A GOOD STRATEGY?
1. ANALYSIS: involves a thorough examination of the competitive environment, internal resources, and capabilities.
2. FORMULATION: the process of crafting the strategy based on the analysis.
3. IMPLEMENTATION: the execution of strategic plans to achieve the desired objectives. -
WHAT IS (SUSTAINABLE) COMPETITIVE ADVANTAGE AND HOW CAN IT BE ASSESED?
- Superior performance relative to competitors or the industry average.
- It is RELATIVE and can be assessed by BENCHMARKING against competitors or the industry average.
- Sustainable competitive advantage refers to outperforming competitors over a prolonged period. -
WHAT IS THE UPPER ECHELON'S THEORY?
- Organizational outcomes reflect the values and perspectives of the top management team, influenced by their personal circumstances, values, and experiences. -
CREATIVITY VS INVENTION VS INNOVATION VS TECHNOLOGICAL INNOVATION?
- Creativity is the ability to produce useful and novel work.
- Invention is the outcome or result of the creative process, the first-time occurrence of an idea.
- Invention is the first-time occurrence of an idea, while innovation is the first-time commercialization of an idea, typically occurring within firms.
- Innovations can be technological or nontechnological and represent a broader category than technological change. -
What are the four stages in the linear model of innovation?
- Idea
- Invention
- Innovation
- Imitation -
What does the linear model of innovation assume and why is it often not right?
-Innovation follows well-defined stages ofresearch , development, production, andmarketing
o The linear model generalizes causation that may hold true only for a minority of innovations
o Firms innovate because of commercial needs, and their starting point is often reviewing and combining existing knowledge, only in its absence firms invest in new research (science)
o Also, in most settings, user experience is considered a more important input than science
- Innovation is not a sequential (linear) process
- Innovation is a learning process involving multiple inputs, interactions and feedbacks in the process of knowledge creation -
What are the types of property rights in innovation?
- Patent: Exclusive rights with public disclosure
- Trade secret: Valuable proprietary information
- Copyrights, Trademarks: Protect various intellectual property forms -
What is the advantage of patents in innovation?
- Exclusive rights to commercialize technology for a specified period in exchange for public disclosure -
What are the differences between competence-enhancing and competence-destroying innovations?
- Competence-enhancing innovations improve existing skills and capabilities within a firm
- Competence-destroying innovations make existing competencies obsolete, requiring new skills and approaches -
Explain the concepts of radical and incremental innovation.
- Radical innovation is entirely new, while incremental innovation involves minor changes
- Radical innovation implies a significant change in products with old ones being discarded, while incremental innovation features small changes (e.g., new iPhone)
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