Articles - Christensen et al (2018)
3 important questions on Articles - Christensen et al (2018)
Another important refinement was defining ‘disruptiveness’ as a relative, not absolute, phenomenon. In other words, a given innovation can be disruptive to one firm but sustaining to another firm.
Hybrid offerings, arguing for their utility as a device for managing certain types of market and technology transitions. As the term connotes, hybrid offerings combine features of an emerging innovation (either a technology or a business model) with existing offerings to create something novel (e.g., a new product)—
Is it really predictable for a disruptive innovation to be disruptive
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