Who do cities exist? - Retail agglomeration

6 important questions on Who do cities exist? - Retail agglomeration

What is retail agglomeration?

The spatial concentration of retail outlets

Which 2 forces contribute to retail agglomeration?

  1. Desire of shoppers to limit time/cost of shopping trips Variety of purchases
  2. Benefit of comparison shopping 
         One purchase

What is an important difference between the management of shopping streets and shopping malls regarding this externality?

Owners of malls can easily internalize the externality
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How to measure retail agglomeration? (Koster, Pasidis)

  • Footfall, the number of pedestrians walking through your street
  • Number of shops nearby

Why is (retail) rent an important indicator for economists?

Rents are an indicator of social value. People are willing to pay more they think its more worth.

Economists like lower prices. But they don't like lower rents. Give 3 reasons why?

  1. In general, lower prices indicates lower production costs, which is good
  2. A lower rent may indicate that a location is less attractive, which is bad
  3. A lower rent may indicate that the supply of shops is increased, which is good

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