Summary: User-Centered Design - A Practical Approach

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  • 1 Introduction to User-Centered Design

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  • Jakob Nielsen (2009) tested the mobile device usability, which had more worse results than the traditional websites in 1994. The same test was done with mobile phones in 2000, which had better results than the test in 2009. What could an explantion for this be?

    An explanation might be because of the tiny screens and tiny keys which both had numbers and 3 or more letters on the keys. However, users of 2009 performed more worse. 
  • What is "state-of-art technology"?

    it is the best available because it has been made using the most modern techniques and technology
  • What was the favorite quote of EyeGuide's team?

    “making something awesome don’t mean using something awesome”
  • What were the consequences of Oxford developing a new automated business system without getting feedback on its development or users?

    This built more costs. The business kept growing and the system could not keep up with it. When the system was operational, their lack of receiving feedback caused it to fail.
  • In what context do customers need to be committed?

    not only financially, but as active participants in a new system’s creation.
  • Why does Brian Chesky, the Airbnb founder, rents apartments while hosting other users at his apartment ?

    to better empathize with both renters and hosts – to experience the quality of consumer-producer interactions first hand. He does not let the users design Airbnb for him, but he doesn’t design without understanding their motives and needs.
  • Can  high-utility interfaces be avoided, like the OpenOffice mouse that failed to be understandable for users?

    No, it cannot always be avoided. Aircraft controls are studied since WW2 to make them intuitive to pilots and the high-utility interface it has are necessary.
  • What is TCD approach is often called?

    waterfall approach as the product or process being designed falls down toward the users like a waterfall, and each phase of the process is started and completed in succession. 
  • What is the problem with waterfalls as a metaphor in the design process? 

    water falls down over the users, but nothing can go up again. This process doesn’t allow for much iteration or empathy.
  • What kinds of questions does The TCD designer need to answer?

    • What’s the deadline?
    • What features does the product require?
    • What materials are available for constructing the product?
    • What’s the budget?
    • What does the designer believe will make the product successful, aesthetically,
    functionally, and financially?
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