Parry (2012) - Micro companies

5 important questions on Parry (2012) - Micro companies

Which major phases are there in developing of green activities in micro businesses (3)?

1) Exploration
2) Substantation
3) Integration

Which activities belong to the exploration phase (5)?

Value and cost driven, after all, people have to  get their salary at the end of the month
cost and energy savings,
personal ethics owner/director
sustainable products
locally sourced products

Which activities belong to the substantation phase?

Networking
strategic development
branding
sharing knowledge
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Which activities belong to the integration phase?

-Integration of green practices into overall business strategy leading into:
1 - competetive advantage
2 - greater investments
3 - need external support

What are the most important characteristics on environmental interventions in small businesses?

- Pragmatic and flexibel approach
- changes in legislation + political creates new opportunities
Requires information, support, flexibility)

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