Gottfredson et al., 2008 - The Starting Point - Gauge Complexity

6 important questions on Gottfredson et al., 2008 - The Starting Point - Gauge Complexity

What is the idea behind gauging complexity?

Simplicity gets results.

What are the 3 steps that an organisation can take to gauge its complexity?

  1. Gauge the complexity of its products or services
  2. Assess the complexity of its organisation
  3. Determine where you can simplify the processes

In gauging the complexity of your products or services, you can benchmark your line of products or services against the competitors and try to identify your innovation fulcrum, what will the latter tell you?

The point at which the variety of products or services you offer maximises your sales and profits.
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What type of analysis will allow managers to assess decision-making bottlenecks, assign clear decision roles to individuals in the organisation and hold them accountable?

RAPID analysis.

When it comes to determining where you can simplify processes, what is the crucial step that must be taken?

Figure out where complexity is unavoidable, and where, by contrast, you can put processes in place to reduce complexity.

Process simplification is often undermined by unnecessary complexity in which 3 areas of the company?

  1. Its product lines
  2. Its organisation
  3. Its decision-making procedures

The question on the page originate from the summary of the following study material:

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