STEP 3: Does the undertaking have dominance in the market? - Market Share

4 important questions on STEP 3: Does the undertaking have dominance in the market? - Market Share

Explain what is meant by 'very large market shares' in Hoffman LaRoche v Commission? Does anything below 50% count as 'large market shares' AKZO Chemie v Commission?

'Very large market shares' are rarely below 35% and market shares above 50% frequently give rise to dominance.

Explain what is meant by 'very large market shares' in Hoffman LaRoche v Commission? Does anything below 50% count as 'large market shares' AKZO Chemie v Commission?

'Very large market shares' are rarely below 35% and market shares above 50% frequently give rise to dominance.

However, is a market share of 50% and above automatically regarded as sufficient evidence of dominance? Explain why the undertaking in United Brands was dominant despite not having a market share of above 50%?

A higher market share might not always show dominance as an undertaking in United Brands had 40% of a very fragmented market, where the nearest competitor had just 17%.
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However, is a market share of 50% and above automatically regarded as sufficient evidence of dominance? Explain why the undertaking in United Brands was dominant despite not having a market share of above 50%?

A higher market share might not always show dominance as an undertaking in United Brands had 40% of a very fragmented market, where the nearest competitor had just 17%.

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